How Much Does It Cost to Start a Resin Business?
Turning your resin hobby into a business is exciting; but one of the hardest questions new sellers face is: “How much to charge for resin art?”
Price too low and you will struggle to cover costs. Too expensive and the customers will scroll-off your listings.
The key is finding the right balance through proper epoxy resin cost pricing, where you consider materials, time, and business expenses while still leaving room for resin profit.
This is the right checklist that will allow you to sell resin art with
confidence and start a successful
microbusiness because this guide provides you with a clear checklist on how to price resin art.
Step One: Know Your Costs
The foundation of good pricing is knowing exactly what each piece costs you to make.
Materials:
- Resin & hardener → calculate volume used (ml) × cost per ml.
- Pigments,
powders, inks → small amounts add up. Estimate per piece.
- Substrates and moulds → canvases, boards, trays, jewellery bezels, coasters etc.
- Consumables→gloves, cups, sticks, tape, sandpaper.
Keep a spreadsheet of your supplies so you can clearly track your epoxy resin cost pricing for every project.
Time:
Your time is valuable. Even if resin is “fun,” when selling it becomes work.
- Mixing of tracks, pouring, curing and sanding, finishing, packaging.
- Charge an hourly rate that matches your ability (e.g. £12- 20/hour to begin with).
Overheads:
Don’t forget:
- Studio space or home utility bills (electricity, heating).
- Equipment (heat gun, respirator, moulds, scales).
- Website hosting, Etsy fees, or card processing.
Shipping & Packaging:
Factor in:
- Durable boxes, bubble wraps, tapes, labels.
- Delivery or postage costs (particularly heavier items of resin).
- Optional insurance for fragile shipments.
Step Two: Add Profit Margin
Once you calculate materials + labour, add a margin so your work actually generates resin profit.
Common formula:
- Total cost × 2 = Wholesale price
- Wholesale × 2 = Retail price
Example:
- Coaster set costs you £8 to make.
- Wholesale = £16.
- Retail = £32.
This ensures you are profitable even if you sell wholesale to shops or galleries.
Step Three: Research the Market
See resin products that look like yours on Etsy, Not On The High Street, and Instagram shops.
- Compare size, style, finish and uniqueness.
- Compete with the intention of being competitive without being the lowest. Undercutting damages both your brand
and the wider resin artist community.
- Use niche positioning, “hand-poured coastal resin coasters” can command more than generic coasters.
Step Four: Adjust for Selling Channel
Where you sell affects your price.
- Etsy / Online Marketplaces → add 5-10% for fees.
- Craft Fairs / Markets → no fees, but factor in table cost and travel.
- Commission Shops / Galleries → often take 30–50% commission, so your retail price must cover this.
Step Five: Build in Shipping Strategy
Shipping can significantly affect your epoxy resin cost pricing.
- Flat rate: Simple and predictable.
- Free shipping (build cost into price): Boosts conversion online.
- Tiered shipping: Free over £50 encourages bigger orders.
Always package resin art securely — double-boxing for trays and large pieces.
Step Six: Present Value, Not Just Price
Your art isn’t just resin and pigment. Customers pay for:
- Handmade craftsmanship.
- Unique design.
- Durability and finish.
- Your story as an artist.
Use professional photos, clear descriptions, and a brand voice that communicates value.
Pricing Checklist
Here is a quick run-through before listing a piece:
- Materials calculated per piece
- Time recorded & costed
- Overheads factored in
- Shipping & packaging covered
- Profit margin added
- Market prices researched
- Channel fees included
- Value communicated in listing
Common Mistakes to Avoid
- Forgetting to pay yourself for time.
- Underpricing to “test the waters.”
- Not raising prices as your skill improves.
- Ignoring shipping costs.
- Comparing your prices only to mass-produced decor (resin art is handmade and unique).
Bonus: Upsell Kits & Tools
If you also sell resin kits, pigments, and tools, your pricing blog doubles as a sales funnel
- Beginners inspired by your art may want to try making their own.
- Link directly to starter kits (“Want to try this yourself? Grab our beginner epoxy kits here”).
- Promotion (e.g. coaster moulds + pigments + resin).
Conclusion
Fair pricing resin art is not only a matter of breaking even, but it is also a matter of appreciating your own
creativity and developing a viable business. When you understand your epoxy resin cost pricing and build in a healthy resin profit margin, you can confidently grow your hobby into a sustainable business.
With the help of this checklist, you will:
- Stop undercharging.
- Build customer trust.
- Grow from hobbyist to confident resin seller.
Remember: you are not just selling resin, you are selling a piece of your creativity, time and story. Price
with confidence, and profit with pride.
James Watson
This resin art pricing guide was super useful and easy to follow. It helped me understand how to price my epoxy resin artwork professionally and confidently.
May 08, 2026Clara
The tips about shipping strategy and selling channels are often overlooked. Pricing correctly from the start helps resin creators build confidence and maintain steady resin profit as their business grows.
Mar 09, 2026Jolly Edward
This resin art pricing guide was really helpful. It explained costs and pricing in a simple way that makes selling resin art feel much more doable.
Jan 15, 2026